Dan Mahan

Art Direction & Design

Responsive Landing Page Design

Light Up Cincinnati

For the launch of Cincinnati Bell's "Connect Cincinnati" app, I created a promotional landing page that informed both consumers and potential "Hotspot" location owners about the app and services provided—Free Wifi! A responsive site that lived outside the CincinnatiBell.com template and elevated the "Light Up Cincinnati" equity was the challenge and with a playful and unexpected approach to bringing the visual equity to life, I was able to craft a unique experience within the Cincinnati Bell digital ecosystem and set the program apart from other marketing initiatives.

Role: Concept, Art Direction, Lead Designer

Light Up Cincinnati Responsive Landing Page Design Light Up Cincinnati Responsive Landing Page